Ten years ago, 47 cowboys finished the Professional Rodeo Cowboys Association with more than $100,000 in earnings, led by Joe Beaver’s $225,396.

This year, there were 82 PRCA cowboys over the $100,000 marker, led by Trevor Brazile’s $507,921.

A lot has changed in the last decade, with more money available. But the cost of competing has risen just as fast. As we look to the stars of ProRodeo to carry the torch for the growth of the sport, we need to do our part in helping get rodeo more mainstream and give more fans the opportunity to see our shows.

It’ll take a major effort by a lot of people, but I say we’re up for it.